José R.

Online Dating Platform | Sportswear | Marketing | Brand Management

Brazil
English, Spanish; Castilian, Portuguese

Creative & marketing professional graduated in Communications in 2013. Working with marketing for the past 8 years, gaining experience in team management, collegiate marketing, business strategy & ana...see more

  • Entertainment & Leisure
  • Food & Beverage
  • Information Technology, Data & Telecom

450

/hr
  • Pre-vetted expert
  • Confirmed hourly rate
  • Available on short notice

Experience

Senior Marketing Manager

Tinder
11 months
Current position
Nov 2021 - Present
- Map out appropriate marketing mix and make strategic recommendations on paid media mix for all campaigns; - Draft strategic briefs and plans for agencies, partners and in-house activa...see more

Marketing Brand Manager (Free Fire)

Garena
7 months
Apr 2021 - Nov 2021
- Develop and implement integrated marketing campaigns keeping consistent messaging and creatives across all audiences including online, offline, digital & social; - Works on local posi...see more

Brand Manager

Nike
1 year
Mar 2020 - Apr 2021
- Lead the development and implementation of business-driving marketing plans to support key products that fuel brand growth. - Support the strategy of Holiday and Summer seasons for th...see more

Brasil Sportswear Brand Coordinator

Nike
2 years
Apr 2018 - Mar 2020
- Owns the vision of Nike Sportswear brand and understand the consumers and retail trends. - Create Nike Sportswear strategy for country, lead initiatives and project teams. - Support...see more

Brand Specialist

Red Bull
3 months
Jan 2018 - Apr 2018
- Management: on & offline campaigns (Red Bull events and institutional); - Create branding and through the line communication for specific marketing projects in strong collaboration wi...see more

National Consumer Collecting Specialist

Red Bull
2 years
Jan 2016 - Jan 2018
Youth marketing expert - Responsible for developing the Consumer Collecting Team in Brazil, specialized on Collegiate Marketing Program (GenZ), developing the strategy for the Student B...see more

Field Marketing Specialist

Red Bull
4 years
Jun 2012 - Jan 2016
• Serves as a marketing analyst for Brazil’s north and midwest regions. • Develops initiatives that support corporate marketing strategies. • Connects with opinion leaders • Leads event...see more

Student Brand Manager (SBM)

Red Bull
2 years
May 2010 - Jun 2012
• Identified trends inside the university and used them to develop strategies that matched Red Bull’s creative targets and marketing goals. • Produced and assisted with events, includin...see more

Industries, roles and expertise

Industry experience

  • Entertainment & Leisure
  • Food & Beverage
  • Information Technology, Data & Telecom

Expertise

  • Project Management
  • Marketing Strategy
  • Brand Management
  • Brand Marketing
  • Digital Marketing