Ben S.

Professional with expertise in sales & copywriting experienced in IT, Advertising, E-Learning


Mentored by A-list copywriters and marketing titans Stefan Georgi, Kenneth Yu, Vishen Lakhiani, and Pauline Langdon.

  • Digital & Broadcast Media
  • Information Technology, Data & Telecom
  • Education & Edtech
  • Food & Beverage
  • ...


  • Pre-vetted expert
  • Confirmed hourly rate
  • Available on short notice


Senior Copywriter

Ascend Digital Pte Ltd
1 year
Current position
Dec 2021 - Present
Singapore's premier boutique digital marketing group - marketing agency, academy, and SaaS. ► Was headhunted and brought in to lead the copywriting department. ► Direct report to CEO. ...see more

Senior Copywriter

2 years
Current position
Jan 2021 - Present
Singapore's fastest-growing online education company in the MMO niche. ► Was headhunted and brought in to take over sales copy for pages, emails, and ads. ► Direct report to Head of Ma...see more

Head of Copy

2 years
Current position
Jan 2021 - Present
Proud creator of the world's first decaf lactation coffee for breastfeeding moms. ► Was headhunted and brought in to take over all main direct response copy ► Wrote FB ads that average...see more

Senior Sales Copywriter

1 year
Jun 2019 - Jul 2020
The world's leading transformational education and personal growth brand. ► Wrote brand-aligned direct response copy for product launches that generated over $10M. ► Wrote copy for ove...see more

Chatbot Copywriter

6 months
Nov 2018 - May 2019
Malaysia's leading financial products comparison site and aggregator. ► Was headhunted and brought in to convert intimidating application forms into a simple & easy-to-use chatbot inte...see more

Co-Founder & Director of Sales Copy

Crazy Ants Freelancer Platform
4 years
Current position
Aug 2018 - Present
In charge of one of Malaysia's leading copywriting academies. ► Increased student enrollments by 433% by tweaking offer mechanics e.g. risk reversals and bonuses. ► Developed end-to-en...see more

Junior Marketer (Freelance)

Sumo Group (Sumo / AppSumo)
1 month
Apr 2018 - May 2018
New viral giveaway SaaS company, launched by the world's largest software marketplace for entrepreneurs, AppSumo. ► Was headhunted and brought in to craft SEO blog posts and market th...see more

SEO Copywriter

iprice group
9 months
Feb 2018 - Nov 2018
Southeast Asia's leading e-commerce aggregator. ► Increased organic traffic by 48.5% in 30 days by optimizing title tags and meta descriptions using SEO keyword research and data analy...see more

Campaign Marketing Executive

iprice group
3 months
Oct 2017 - Jan 2018
► One of the founding members of the Campaign Marketing team ► Achieved 116% increase in email sign-ups, 2X our subscriber base resulting in over 19,000 visits within the first 3 months...see more

Content Marketer (Freelance)

6 months
Sep 2017 - Mar 2018
Leading loyalty SaaS company in Singapore. ► Was headhunted and brought in to market their blog posts that eventually went trending on GrowthHackers, in Facebook groups and LinkedIn gr...see more


5 years
Current position
Sep 2017 - Present
Co-authored a content marketing case study with Forbes contributor, Joe Escobedo.


Business Insider
2 months
Jul 2017 - Sep 2017
Researched, created and published iPrice data studies on: ► Ranking Singapore's top 10 e-commerce sites ► Education background of Singaporean startup founders ► Singaporean consumer co...see more

Content Marketing Executive

iprice group
10 months
Nov 2016 - Sep 2017
► Published on AsiaOne, International Business Times, Singapore Business Review, Business Insider, TechWireAsia, TechInAsia, e27, and others. ► Built relationships with national and int...see more

Industries, roles and expertise

Industry experience

  • Digital & Broadcast Media
  • Information Technology, Data & Telecom
  • Education & Edtech
  • Food & Beverage

Role experience

  • Media & Communication
  • Entrepreneurship
  • Sales