Viktor C.

Marketing | Product Development | E-Commerce | Pharmaceuticals | FMCG

Germany
EN, DE

Experienced in Europe, DACH B2B, B2C business models in marketing, sales, digital transformation, market research, new product development, e-commerce, social media, digital advertising, management co...see more

  • Digital & Broadcast Media
  • Healthcare Wellness & Fitness
  • Pharmaceutical

450

/hr
  • Pre-vetted expert
  • Confirmed hourly rate
  • Available on short notice

Experience

Senior Product Marketing Leader

Sanofi
10 years
Current position
Dec 2012 - Present
Digital and offline marketing strategy and execution, market access, pricing models, creative agencies and partners management, digital salesforce setting up (vaccines, diabetic drugs, ...see more

E-Commerce Marketing Leader

Zalando EE
2 years
Mar 2011 - Dec 2012
Development of digital presence, optimization of digital customer` journey, CTR/LTV improvement, participation in the creation of new services, sponsorships, revenue growth

Product Marketing Manager

Procter & Gamble
6 years
Dec 2004 - Dec 2010
Central and Eastern Europe CHC pharmaceuticals products management, launch, pricing strategies, go-to-market model, sales force sizing, ads management, marketing campaigns, market resea...see more

Management Consultant

Private Enterpreneur
3 years
Dec 2001 - Dec 2004
Management consultancy in digital, e-commerce area, finance techsolutions, operational cost optimization, roadmap for new products and services creation including SaaS/IoT/Blockchain

Industries, roles and expertise

Industry experience

  • Digital & Broadcast Media
  • Healthcare Wellness & Fitness
  • Pharmaceutical

Expertise

  • Digital Strategy
  • Business Development
  • Finance
  • International Marketing
  • New Product Ideas
  • global marketing
  • Customer Journey Mapping
  • Product Launching
  • Product Development