Robert W.
Head of Dental Business and Digital Sales Channel | Insurance Industry
High-impact marketing executive with proven skills in contributing for the growth of organizations by: - the identification of market and consumer opportunities; - the development of strong brands and...see more
- Digital & Broadcast Media
- Healthcare Wellness & Fitness
€400
/hr
- Pre-vetted expert
- Confirmed hourly rate
- Available on short notice
Experience
Head of Dental Business and Digital Sales Channel
Amil4 years
Current position
Nov 2018 - PresentResponsible for strategy development and implementation for top and bottom line growth, with full P&L responsibility.
Head of Marketing, Sustainability and Business Strategy
OdontoPrev2 years
Jul 2016 - Oct 2018
Responsible for the development of strategies based on stakeholders' needs which contributed to lead the organization into a renewed high growth momentum. Designed and led the develop...see more
Marketing Professor - Management Development Program
ISE Business School4 years
Aug 2013 - May 2017
Marketing professor at ISE Business School, associated to IESE Business School of University of Navarra, Spain. Please see www.ise.org.br for further information.
Founding Partner
MindPartners® Estratégia de Marca e Negócios3 years
Aug 2013 - Jul 2016
MindPartners® (www.mindpartners.com.br) is a consulting practice specialized in the solution of business issues using the most advanced and proprietary marketing methodologies. From the...see more
Partner
ConcretoBrasil Marketing Strategy and Branding Consultants7 months
Dec 2012 - Jul 2013
ConcretoBrasil is a Business Strategy and Marketing consultancy boutique which identifies opportunities, unexplored markets, designs strategies, creates products and positionings so tha...see more
Advisor to the President (Volunteer)
Unibes5 years
Sep 2012 - Nov 2017
Unibes is one of the 5 largest NGO's of São Paulo and certainly the eldest, with 101 years of community service. Please visit www.unibes.org.br for further information. . Member of ...see more
SVP Marketing Strategy – Value Proposition, Consumer Banking
Grupo Santander Brasil6 months
Feb 2012 - Aug 2012
Responsible for the design and implementation of Santander’s new consumer banking segmentation structure, including new relationship models and new offerings • Led group which approved...see more
Founder and Owner
Bøbberg Gourmet Ice Creams7 years
Sep 2009 - Jul 2016
Owner and founder of Bøbberg Gourmet Ice Creams, a premium ice cream business targeted to exclusive restaurants and high quality catering. Based in Sao Paulo, its products carry only 10...see more
SVP Marketing and Business Strategy - Mass Affluent Segment
Banco Real and Grupo Santander Brasil6 years
Jul 2006 - Jan 2012
Responsible for the P&L management and development of the marketing strategy for the Van Gogh business, led its development from late entrant into market leader, reaching USD 4.5 Billio...see more
SVP Communication Strategy
Banco Real ABN Amro2 years
Jun 2004 - Jun 2006
Responsible for liaising the Communications area with all business and support groups in order to design the bank’s communication strategy, comprising business and institutional needs ...see more
SVP Brand and Communications
Banco Real ABN Amro2 years
Sep 2002 - May 2004
Responsible for the development and implementation of brand and communication strategies for both the retail and wholesale businesses, leading a group of 35 people (communication strate...see more
Marketing Director
Samsung Electronics5 months
Mar 2002 - Aug 2002
Responsible for the development of the corporate and cellular phone brands, developing and implementing communication plans for this USD 400 Mio operation and managing a budget of USD 2...see more
Industries, roles and expertise
Industry experience
- Digital & Broadcast Media
- Healthcare Wellness & Fitness
Expertise
- Business Strategy
- Business Development
- Marketing Strategy
- Marketing Communications
- Innovation
- Strategy Development
- P&L Management
- Insurance
- Brand Development
- Advertising Management
- Negotiation