Chanchai A.

Head of Vendor Acquisition Shopee, former VP/Founder Lazada


My successes are to be successful in building new startup businesses both local and international companies especially in IT and eCommerce industries

  • Retail & Ecommerce


  • Pre-vetted expert
  • Confirmed hourly rate
  • Available on short notice


Head of Vendor Acquisition

Shopee Thailand
5 years
Current position
Mar 2017 - Present
Leading online shopping platform in Thailand.

Vice President, Co-Founder, Category Director, Managing Director Buying

Lazada Thailand
5 years
Feb 2012 - Mar 2017
Working with the team of Rocket Internet (founder of Lazada group) to setup the policy, direction, strategy, company structures and employee welfare. Successfully in making Electronics ...see more

Vice President of Synnex TH and MD of Prism Solutions Co., Ltd. (subsidiary of Synnex TH PCL )

Synnex Thailand PCL
6 years
May 2006 - Feb 2012
Responsible for the Revenue and GP target of Commercial BU.Take care Commercial Business Unit in Marketing team, there are 2 Product Groups as Software Product Group (SWG) such as CA...see more

Managing Director and Company’s Director

Netband Consulting Co., Ltd. ( System Integrator )
5 years
Sep 2001 - Apr 2006
Responsible for the day to day running of the business with a particular emphasis on sales and business development. Making sure that the business continues to grow and profit after con...see more

Country Manager

Dataram Thailand Ltd.
1 year
Aug 2000 - Aug 2001
Developing the strategy and direction of the company. Building partners relationships that result in revenue and profitability growth and target achievement. Retail Channels and Partner...see more

Senior Sales Manager

The Value System Co; Ltd.
2 years
Dec 1998 - Jul 2000
Responsible for Revenue and GP target of SI & Commercial Department. Channel expansion and sustainable.

Country Sales Manager.

Tech Pacific (Thailand) Co., Ltd.
3 years
May 1996 - Nov 1998
Responsible for Revenue and GP target of company. and channels expansion and sustainable.

Sales Manager

The Value Systems Co., Ltd.
4 years
Feb 1992 - Apr 1996
Responsible for Revenue and GP target of SI & Commercial Department. and Channel expansion and sustainable.

Assistant Sales and Marketing Manager

Sun Moon Star Thailand
2 years
Sep 1989 - Jan 1992
Responsible for Revenue and GP target of SI & Commercial Department. and Channel expansion and sustainable.

Project Coordinate Supervisor for Telecommunication Projects

Shinawatra Computer Co., Ltd.
3 years
Sep 1986 - Aug 1989
Responsible for the coordinating, presentation, negotiating and dealing function with the Police Stations , Bangkok Mass Transit Authority and Corporate.

Industries, roles and expertise

Industry experience

  • Retail & Ecommerce


  • Marketing
  • Marketing Strategy
  • Sales
  • Procurement
  • Pricing Strategy
  • Global Marketing
  • Global Brand Management
  • Commercial Skill
  • Market Analytic