Cezary W.
President | Food & Beverage retail
Senior executive with experience in sales, marketing, distribution, brand building and P&L management. Multicultural, speaks fluent English, Spanish, Polish (native), Portuguese and some Russian. Astu...see more
- Food & Beverage
- Retail & Ecommerce
€500
/hr
- Pre-vetted expert
- Confirmed hourly rate
- Available on short notice
Experience
President
Le Gourmand International6 years
Current position
Dec 2016 - PresentAt LGI we are a premium branded food, beverage alcohol and confectionery vendor to global travel retailers. Also, we import, distribute and market premium, healthy food brands to the US...see more
President
Falls City Brewing Company2 years
May 2015 - Nov 2016
Increased sales and retail outlets coverage and rejuvenated non-performing regional brand in 1 year by creating a new strategy, marketing platform, negotiating agreement with a major di...see more
Director of Sales, Latin America & Caribbean
Campbell Soup Company2 years
Jul 2013 - Mar 2015
Revitalized CAMPBELL’S declining Latin American operations growing V8 juice sales in 3 countries by as much as 25% annually. Developed and led pan-regional direct management of key mult...see more
Commercial Director, Worldwide (except N. America)
Dr Pepper Snapple Group3 years
Apr 2010 - Dec 2012
Accomplished great results by being a ‘Dr of Hydration’. Achieved 20% sales growth and record profits for DR. PEPPER SNAPPLE International in 2012. Transformed stagnant culture, built a...see more
Skipper
Shake-a-Leg Miami14 years
Current position
Apr 2008 - PresentI volunteer sailing for the people who most need it - children at risk, young guys and gals who want to learn to sail and all others who simply cannot afford it otherwise. We bring peop...see more
Vice President, International
Diageo3 years
Dec 2006 - Nov 2009
Created and executed strategy to improve Ketel One’s consumer perception and brand’s value from a premium to ultra-premium brand to compete with market leader Grey Goose. Achieved 4% vo...see more
Marketing Director, Latin America, Caribbean and US Duty Free
Brown-Forman3 years
Dec 2002 - Dec 2005
Sales & Marketing Director, Asia, Canada and Latin America
Brown-Forman3 years
Dec 1998 - Dec 2001
20% increase achieved in BROWN-FORMAN’S wine sales in key international markets including Japan, Canada and Brazil. Created and implemented innovative FMCG marketing plan which improved...see more
General Manager, Poland
Brown-Forman2 years
Dec 1996 - Dec 1998
Launched BROWN-FORMAN into the lucrative vodka market by building a sales, marketing and finance team to run a new subsidiary in Poland (world’s 4th largest market) and directed 15 dist...see more
Brand Development Director, Latin America
Brown-Forman1 year
Dec 1994 - Dec 1995
Successfully initiated Jack Daniel’s whiskey global expansion into several Latin American markets. Developed strategic marketing plan for the region, negotiated distribution agreements ...see more
Senior Brand Manager
Diageo1 year
Dec 1993 - Dec 1994
Achieved significant market share increase and reversed multi-year decline for Johnnie Walker Black Label in Mexico. Researched market, identified targets, developed new advertising and...see more
Brand Manager
Procter & Gamble, Mexico3 years
Dec 1989 - Dec 1992
Grew PROCTER & GAMBLE’S antacid sales and market share, replacing the perennial leader Alka Seltzer as the #1 brand in the market and led Metamucil brand’s takeover from Searle de Mexic...see more
Industries, roles and expertise
Industry experience
- Food & Beverage
- Retail & Ecommerce