Andres G.

Customer Manager | Beverages

Colombia
Spanish; Castilian, English

Bilingual business manager and corporate professional with a specialization in Strategic Marketing, and Specialization in Finance. Experience on management, marketing, trade marketing and commercial t...see more

  • FMCG (Fast Moving Consumer Goods)
  • Food & Beverage

400

/hr
  • Pre-vetted expert
  • Confirmed hourly rate
  • Available on short notice

Experience

On Premise Customer Manager

Coca Cola Company
3 years
Current position
Aug 2019 - Present
The Coca-Cola Company is an American multinational beverage corporation. The Coca-Cola Company has interests in the manufacturing, retailing, and marketing of nonalcoholic beverage conc...see more

Stills Key Channels Strategy Latincentro

The Coca-Cola Company
4 years
Current position
May 2018 - Present
The Coca-Cola Company is an American multinational beverage corporation. The Coca-Cola Company has interests in the manufacturing, retailing, and marketing of nonalcoholic beverage conc...see more

Regional Senior Innovation Manager COPEC (Colombia, Peru & Ecuador)

Anheuser-Busch InBev
1 year
Dec 2016 - Jan 2018
Accountable for innovation pipeline of Global Brand for COPEC Region (Corona, Budweiser and Stella Artois) Leader of innovations way of working across the region, developed strong busi...see more

Senior Brand Manager Miller Lite

Bavaria - Colombia
5 months
Jul 2016 - Dec 2016
Bavaria is a Colombian brewery company. Responsible for structuring, directing and implementing the marketing strategy and business plans of Miller Lite Lead the transition plan to new...see more

Strategy Marketing Planning Manager

Bavaria - Colombia
10 months
Sep 2015 - Jul 2016
Bavaria is a Colombian brewery company. Responsible of Marketing planning strategy for the VP Marketing unit. Managed of Integrated business cycle plan process, to deliver brand str...see more

Brand Manager Soft Drinks (Pony Malya, Cola & Pola and Maltizz)

Bavaria - Colombia
3 years
Nov 2012 - Sep 2015
Bavaria is a Colombian brewery company. Responsible for structuring, directing and implementing the marketing strategy and business plans of soft drinks category for the brands Pony Mal...see more

Trade Marketing Expert

Bavaria - Colombia
3 years
Mar 2010 - Nov 2012
Bavaria is a Colombian brewery company. Responsible for the company's trade marketing strategy process. Implemented special trade projects across sales departments and channel segmentat...see more

Trade Marketing National Coordinator

Bavaria - Colombia
9 months
Jun 2009 - Mar 2010
Bavaria is a Colombian brewery company. Responsible for the company´s food channel strategy, promotions and categoty developing (Fast food restaurants, bakeries and restaurants). Respo...see more

Trade Marketing Coordinator

Noel
2 years
Oct 2006 - Jan 2009
Noel is a food and beverage company headquartered in Medellín, Colombia. Responsible for Trade marketing strategy and trade execution of central region (Bogota, Cundinamarca, Boyaca, Me...see more

Key Account Manager - Retail

Noel
10 months
Dec 2005 - Oct 2006
Noel is a food and beverage company headquartered in Medellín, Colombia. Key Account manager of Carulla - Vivero account. ( 2° main customer in Noel) Managed the retail formats: Carulla...see more

Marketing Director

Conservas California
1 year
Nov 2004 - Nov 2005
Responsible for marketing strategy to California beverage and Lechesan brands Provided local Marketing support to Gerber and Tampico brands as California exclusive distributor

Business Planning Analysis (Finance and Logistic)

Novartis
2 years
May 2003 - Nov 2004
Lead of Finance and logistics for Infant and Baby unit

Industries, roles and expertise

Industry experience

  • FMCG (Fast Moving Consumer Goods)
  • Food & Beverage

Expertise

  • Business Planning
  • Brand Management
  • Customer Engagement
  • Trade Marketing
  • Strategic Marketing
  • Marketing
  • innovation management
  • Customer Relationship